Why Montana’s newspapers may have a new life
The Montana newspapers may be a dying breed, but their existence may have given them a new lease on life, according to a new study.
The study, published online in the journal PLoS One, found that the Montana paper industry is in a good place right now and could be on the verge of another revival, particularly with the recent resurgence in the paper’s print advertising.
“We think Montana is in very good shape,” said study author Michael Berenbaum, an associate professor at the University of Montana’s School of Journalism and Communication.
“It’s been a very slow recovery.
It’s actually not as bad as it was.”
The Montana newspaper industry experienced a boom in the early 1980s, and a sharp decline in the last decade.
But a resurgence in print advertising and a decline in subscriptions and other costs have made it difficult for the paper to survive.
That is why the state’s two biggest newspapers, The Gazette and The Columbian, have been struggling financially, the study found.
In addition, the two papers, like most newspapers, are owned by non-profit organizations, and their print advertising is not covered by the state government.
In the past, state officials have tried to help Montana newspapers survive by subsidizing the purchase of new paper.
But they have not been able to do so, and the state is trying to change that.
In addition to the new study, the Montana Legislature passed a bill in 2015 that requires newspapers to cover new advertising, as well as a state-funded website that provides news, commentary and other information to the public.
But the law did not go into effect until 2017, and state lawmakers have yet to bring it up for a vote.
That prompted the Montana Legislative Black Caucus to introduce a bill this year that would require all newspaper publishers to provide online information about new ads, as part of a new state initiative called the Montana Initiative.
Berenbaum and his co-authors, including two former state reporters, analyzed the newspaper industry’s financial situation and its financial health over the past 30 years, analyzing data from the Montana State Library, the State Archives and the Montana Historical Society.
The paper industry’s survival could be a blessing for the state.
Berenbus said he was “a little surprised” at the results, but he thinks it’s a good thing.
“When you look at the paper business, we’re doing pretty well, we don’t have many challenges, we have lots of cash flow,” Berenbach said.
“The real challenge is not just the revenue, but the quality of the content.
The newspapers have been very good for decades, and if they’re able to continue to produce good quality journalism, that will bring in a lot of revenue.”
In the paper industry, the decline of the Montana newspapers could mean more advertisers paying for advertising, and that could help the paper survive.
“I think it’s going to make a lot more people want to buy the paper,” Barenbach said, “because you can see the advertising dollars going to better publications.”
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